What’s the deal with clean beauty?

The latest piece of regulation relating to the personal care industry was last passed in 1938. That means for the last 80+ years no one has been checking the safety of ingredients in our personal care products. Not to mention all the new ingredients and chemicals that have been created in that period of time.

So what's the fuss?

Well.. if that didn't shock you, think about the products in your makeup bag, in your shower, in your kids bathroom... full of toxins, endocrine disrupters and carcinogens.

As a responsible consumer we need to be aware of what we are putting on that largest organ of ours (your skin). That's where this clean beauty movement comes in, these companies are paving the way for a new future.

Read your labels, find natural alternatives and make sure you so your research.